As we celebrate Women in Business, we take a moment to reflect on the power of leadership in shaping industries and driving change. Leadership is not just about decision-making—it's about inspiring others, creating opportunities, and charting a course in an ever-changing world. For women in business, leadership has often meant challenging the status quo, innovating in the face of adversity, and continuously adapting to new challenges.
Today, we focus on Natalie Burkitt, a finance leader whose career has spanned various sectors and whose insights into leadership are invaluable for anyone navigating the complexities of modern business.
Meet Natalie Burkitt: A Visionary Leader Shaping the Future of Business
Natalie Burkitt is a distinguished finance leader with an impressive career across technology, retail, sports, and data sectors. With both an FCA qualification and an MBA, she has been at the forefront of driving strategic growth and transformation in fast-paced, entrepreneurial businesses.
What sets Natalie apart is not just her technical expertise but her approach to leadership—one that is adaptable, forward-thinking, and rooted in mentorship. Natalie has always believed that leadership is an ongoing journey, one that requires constant learning and adjustment to stay relevant in today’s rapidly changing business environment. We spoke to Natalie about her experiences, the lessons she’s learned along the way, and her thoughts on the future of leadership in an increasingly digital world.
Adapting Leadership to the Situation
For Natalie, leadership is about adaptability. Different circumstances require different approaches, and it’s crucial for leaders to be flexible with their styles.
"Leadership styles must be adaptable to the circumstances you are in and the people you are working with. The way you lead a transformation is very different from day-to-day leadership—it’s about taking people on a journey." This adaptability allows leaders to inspire their teams, whether in times of stability or during transformation.
The Role of AI in Business
Technology and AI are reshaping industries. While these advancements bring tremendous opportunities, they also require ethical considerations. "AI is already reshaping how businesses operate. As leaders, we must embrace these advancements, learn as much as possible, and apply an ethical lens to every decision." This responsible approach to innovation ensures technology serves the business and its people.
Balancing Career and Well-Being
Finding balance is a challenge, but for Natalie, it’s about rhythm. Personal well-being is intertwined with professional growth, and both require attention.
"I love working with colleagues on business strategy and mentoring my team, so my career success is a huge part of my personal well-being. But with a young family, it’s more of a juggling act than a balance." It’s a reminder that success isn’t just about professional milestones—it’s about harmony in all areas of life.
The Power of Mentorship
Mentorship has shaped Natalie’s career, and she encourages others to build their own network of trusted advisors.
"At a seminar, I was introduced to the concept of a personal board of directors for your career. I have found this incredibly useful—I have several trusted advisors whose opinions I value and who I turn to for balanced, thoughtful advice." Mentors provide invaluable guidance for decision-making and personal growth.
Empowering the Next Generation
Natalie is passionate about creating a world where all children, regardless of gender, can reach their full potential. "I have a daughter, and I want her to grow up knowing anything is possible. I also have a son, and I want him to grow up supporting others in achieving their goals." Her leadership philosophy is about paving the way for others to thrive.
